About Greenhouse

Greenhouse is a part of Woolworths’s centre of creative excellence.

Powered by specialist capabilities.

Together, we grow ideas.

Collaboration is at the heart of all we do.

As a creative partner to Woolworths, Greenhouse is a bespoke integrated business. At the heart of everything we do is one purpose – to create great ideas across all channels that put the Woolworths customer first.

The Opportunity

A Copywriter at Greenhouse creates impactful, modern creative solutions - ideas that are effective, strategic, agnostic and transformative for our clients’ businesses.

A Copywriter is largely responsible for the tone of voice across all creative solutions, working in collaboration with the wider creative team.

With a passion for all things social, you’ll be responsible for concepting, writing, designing, and producing social-first ideas that drive real results for Woolworths. You’ll be creating campaigns that connect with audiences across New Zealand, and you’ll be hands-on through every stage of the process—from understanding the latest social trends and strategy, to developing bold concepts and capturing bespoke content.

A Snapshot Of What You'll Do

• Responsible for the creation of advertising ideas across all media, in collaboration with the wider creative team.
• Interpret creative direction and adapt insights from creative briefs into persuasive copy concepts.
• Concept and create social-first ideas for integrated campaigns and standalone social media opportunities across paid and organic, ensuring they are fit for platform and on-brand.
• Gain a deep understanding of their Clients’ business at an operational level.
• Contribute to key creative meetings with clients, ensuring the creative view is well presented and will play an active role, along with Creative Directors, Account Leads, Strategy Directors in the presentation of creative and strategic work.
• Evolve the agency’s creative process, to build best practice approaches.
• Ensure concepting sessions are completed within agreed campaign timeframes.
• Plus much more!

Your Ideal Experience

• 3+ years of experience in a Copywriter/Conceptual Creative role, with a passion for social-first content creation.
• Proven ability to demonstrate brand tone of voice.
• Understanding of Advertising channels: TV, social, radio, print, sponsorships and other emerging media.
• Creative thinker, able to create stunning content against tight deadlines if required; able to brief others to do the same and manage to ensure outcome of a high standard.
• Plugged into culture - knows what’s hot and what’s not (sport, music, lifestyle)

M+C Saatchi Group Ambition

At M+C Saatchi Group, our ambition is to create and curate Cultural Power for our clients. We do this by connecting specialist expertise, powered by creativity, data and technology, to help build famous brands, solve the most complex business and societal challenges.

Cultural Power needs diversity of thinking, we are committed to fostering a diverse and inclusive workplace. We strongly encourage applications from First Nations people, individuals with disabilities, those from diverse cultural and linguistic backgrounds, mature-age workers, and LGBTQIA+ communities. Our flexible work policies, employee-led diversity networks, and inclusive career development initiatives reflect our core value, ‘Walk in Different Worlds,’ which drives our DE&I mission. If you need any adjustments during the recruitment process, please let us know.

What WE Value MOST

• Walk in different worlds
• Make Uncommon Sense
• Run Towards the Fire (except if there is an actual fire when we run away from it)
• Roll as one
• Be excellent to each other
  

Best Bits About Working With Us

Our big benefits fuel our big ambitions. We’re here to support and encourage our people at every turn. Our commitment to your individual needs stems from our diverse Flexible Flexibility work approach, flexing to how you want to work and how you want to take your leave. You’ll be saying "hello holidays" with our flexible public holidays, summer half day’s and even extra leave for taking your leave. And, to further our support to you, Family First, Health and Wellness paid leave are on offer, along with our Work From Anywhere in the world initiative (so you can stay connected across the globe). Plus, you can join our inclusive community led networks, supporting things you care about and your cultural and social wellbeing.

#LI-Hybrid