Senior Copywriter
About Greenhouse
Greenhouse is a part of Woolworths’s centre of creative excellence.
Powered by specialist capabilities.
Together, we grow ideas.
Collaboration is at the heart of all we do.
As a creative partner to Woolworths, Greenhouse is a bespoke integrated business. At the heart of everything we do is one purpose – to create great ideas across all channels that put the Woolworths customer first.
The Opportunity
A Senior Copywriter at Greenhouse New Zealand partners and collaborates with an Art Director to create impactful, modern creative solutions - ideas that are effective, strategic, agnostic and transformative for our clients’ business.
With a strong understanding of strategy, the Senior Copywriter is responsible for creative work that answers the assigned brief in a unique, engaging way and effective way. They need to be able to understand and reflect different brands' tone of voice and show writing craft across all creative solutions, as well as act as a guide and inspiration to more junior members of the creative department.
The Senior Copywriter will develop and maintain effective relationships with key internal stakeholders, as well as clients and external production partners, taking a client-facing Lead role on key clients within their remit.
A Snapshot Of What You'll Do
- Gain a deep understanding of their Clients’ business at an operational level
- Responsible for the creation of advertising ideas across all media, in partnership with the Senior Art Director
- Responsible for establishing creative direction across key client projects, adapting strategic insights from creative briefs into persuasive copy concepts
- Work closely with the Creative Director to ensure a high-quality output, and be comfortable stepping up to creative lead responsibilities when required
- Manage integrated campaign productions, including shoots, editing and post-production
- Ensure there are high levels of craft across visuals and layout design, and contribute to material details, such as style and size of type, photographs, graphics, animation, video and sound
- Marks off against all levels of Client contact, developing a strong, trusted and respectful relationship with each Client
- Lead key creative meetings with clients, ensuring the creative view is well presented, playing a leadership role, along with Creative Directors, Account Leads, Strategy Directors in the presentation of creative and strategic work
- Plus much more!
Your Ideal Experience
- At least 5 years in a Copywriter/Conceptual Creative role
- Expert knowledge of advertising principles and understanding of advertising channels: TV, radio, print, social, sponsorships and other emerging media
- Proven ability to demonstrate brand tone of voice
- Creative thinker, able to create stunning content against tight deadlines if required; able to brief others to do the same and manage to ensure outcome of a high standard
- Demonstrated experience and passion for ideas that don't just end up in social media, but begin there
- A 360 approach to creativity where ideas are not defined, constrained by media
- Professional knowledge of relevant software, such as Adobe Creative Suite
M&C Saatchi Group Ambition
At M+C Saatchi Group, our ambition is to create and curate Cultural Power for our clients. We do this by connecting specialist expertise, powered by creativity, data and technology, to help build famous brands, solve the most complex business and societal challenges.
Cultural Power needs diversity of thinking, we are committed to fostering a diverse and inclusive workplace. We strongly encourage applications from First Nations people, individuals with disabilities, those from diverse cultural and linguistic backgrounds, mature-age workers, and LGBTQIA+ communities. Our flexible work policies, employee-led diversity networks, and inclusive career development initiatives reflect our core value, ‘Walk in Different Worlds,’ which drives our DE&I mission. If you need any adjustments during the recruitment process, please let us know.
What WE Value MOST
- Walk in different worlds
- Make Uncommon Sense
- Run Towards the Fire (except if there is an actual fire when we run away from it)
- Roll as one
- Be excellent to each other
Best Bits About Working With Us
Our big benefits fuel our big ambitions. We’re here to support and encourage our people at every turn. Our commitment to your individual needs stems from our diverse Flexible Flexibility work approach, flexing to how you want to work and how you want to take your leave. You’ll be saying "hello holidays" with our flexible public holidays, summer half day’s and even extra leave for taking your leave. And, to further our support to you, Family First, Health and Wellness paid leave are on offer, along with our Work From Anywhere in the world initiative (so you can stay connected across the globe). Plus, you can join our inclusive community led networks, supporting things you care about and your cultural and social wellbeing.
WHAT ARE YOUR BIG AMBITIONS?
We’d love to hear what your ambitions are and how we can help you realise them with us!
#LI-Hybrid
- Group company
- Greenhouse Collective ANZ
- Locations
- Auckland
- Remote status
- Hybrid
- Employment type
- Full-time
Auckland
About M+C Saatchi Group
M+C Saatchi Group was founded in 1995 and is now the biggest Independent creative agency group in the World. Founded on one core principle, Brutal Simplicity.
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