Job Description: Paid Media Intern

Title: Intern

Seniority Level: Entry Industry:

Marketing, Advertising Employment Type: 3-Month

Job Functions: Marketing, Advertising, Strategy/Planning

Location: NYC Job Description:

What are we looking for? M+C Saatchi Performance are looking for a paid media intern to join our account team. The Account team is responsible for managing our agency’s relationship with key clients and supporting the implementation, maintenance and delivery of paid media campaigns across various channels and platforms, including search, social, programmatic and display. They are tasked with implementing and delivering client campaigns as efficiently and effectively as possible through an in-depth understanding of the digital media market.

This is an entry level position and an excellent opportunity for those looking to get into the digital media industry. You’ll be working across the agency’s clients and will develop a strong foundation in performance media and the necessary skills to progress in the industry. The ideal candidate will be curious and enthusiastic, with a passion for digital innovation, data analytics, advertising, and technology.

What You'll be Responsible For:

• Working collaboratively with all internal teams to successfully deliver digital media campaigns – teams include Search and Social, Programmatic, Data and Creative

• Supporting the account team with the reporting of campaigns through Microsoft Excel and other data visualization tools

• Helping with the optimization and efficient spending and pacing of clients’ media budgets

• Helping to maintain and manage campaign performance, tracking, and setup

• Support the day-to-day management of tech partners such as 3rd party measurement providers

• Maintaining accurate, accessible and organized documentation

• Attending relevant training sessions, whether through internal resources, external partners, or via webinars

• Assist with the following day-to-day tasks on the account(s):

• Communicating and building relationships with media partners

• Analyzing campaign data to make recommendations to external and internal partners

• Working with Ad Ops or measurement partners to deliver trafficking links

• Updating budget pacing documents * Ensuring campaigns are tracked and measured based on client KPIs

• Helping to identify and troubleshoot data discrepancies, tracking issues, etc.

• Reconciling monthly campaign spends

Areas You Will Learn About:

• Digital marketing strategy development and media planning

• Performance analysis and reporting to drive actionable insights

• Competitive market research and trend analysis within relevant industries

• Campaign optimization and tactical budget reallocation

• How to liaise with media vendors, including campaign briefing, development of media proposals, and rate negotiation

• Influencer marketing and UGC planning

• Goal setting for performance marketing campaigns

• Digital marketing measurement, attribution and tracking

• Exposure to ad planning and buying methodologies across Ad networks, Programmatic and Search & social platforms

What You'll Bring:

• Graduate with a degree in marketing, advertising, business, or related

• Proficiency in Microsoft Suite (PowerPoint & Excel) and Google Suite

• Active social media user with an understanding of platform trends and audience behaviors

• Self-starter who can work independently with problem-solving skills

• Highly numerate and comfortable with data analysis

• Strong attention to detail with the ability to meet frequent deadlines

• Strong presentation, written, and interpersonal communication skills

• A team player with a collaborative and positive attitude

• A desire to work in fast-paced, quickly changing, technology-driven industry

• An appetite to learn about digital media channels

What You'll Get:

• This is a paid internship opportunity at $21/hour. 4.5 days a week, with half days on Friday

• Flexible work arrangements available, combining on-site and remote work as needed. Two days per week in the NY office required

• Duration: 12 weeks (3 months)

About M+C SAATCHI GROUP

About M+C SAATCHI PERFORMANCE

M+C Saatchi Performance as part of the M+C Saatchi Group, has pledged its commitment to create a company that values difference, with an inclusive culture. As part of this, M+C Saatchi Group continues to be an Equal Opportunity Employer which does not and shall not discriminate, celebrates diversity and bases all hiring and promotion decisions solely on merit, without regard for any personal characteristics.

If you require any reasonable adjustments throughout the recruitment and selection process, please make us aware as part of your application.

All employee information is kept confidential according to General Data Protection Regulation (GDPR).

#LI-SF1 #PERF